User Devo Bhava
Presenting the work done for the Poster Design Competition for UX Design Group while working with TechMahindra. Redesigned slightly for portfolio purpose. Poster theme is based on the famous Sanskrit verse 'Atithi Devo Bhava' (Be one whom the guest is God). On a similar line 'User Devo Bhava', be one whom the user is God. The English letter form 'U' is used to depict User and God too. You can find 'U' shaped tilak (mark) on the foreheads of Deities or Gods in Hinduism. I used Minglish (English mixed with a local language, Marathi) for copy writing. Calligraphy script is Devanagari. You can find the rough translation below both the posters.
।। यूझर देवो भव: ।।
नित्य निर्मावें एैसें डिझाईन।
जें वापरावयांस सोपें जाईन।।
सदैंव ‘यूझर’हित पाहिन।
अपेक्षांचें ओझें जे वाहिन।।
जयाचें सदा गोडवें गाईन।
सकळ जन।।
Be one whom the user is God
Always design a product in such a way that it will be easy to use, will take care of user's benefits and come up to user's expectations, and will be praised by the world.
Copy-writing: Vijaykumar Kakade
Calligraphy: Vijaykumar Kakade
Design: Vijaykumar Kakade
।। यूझर देवो भव: ।।
‘यूझर’ केंद्रस्थानी मानावा।
प्रधान हेतू जाणावा।।
संयम त्याचा न ताणावा।
एैसा उपाय रचनांत आणावा।।
सुकर करून सोडावा।
अनुभव तयाचा।।
Be one whom the user is God
Keep User at center point, Identify the primary goals of users, do not test their patience, build such solutions and make user's experience practicable.
Copy-writing: Vijaykumar Kakade
Calligraphy: Vijaykumar Kakade
Design: Vijaykumar Kakade
